Discussion Document for:
UPS Business Resource Groups
with MaryBeth Hyland
John Mark,
It was a pleasure to connect with you. Thank you for the candor and the context — both are rare, and productive.
What I heard: you are fifteen years into UPS, three years into consolidating BRG efforts across the Ohio Valley, and you just delivered your first district-wide leadership conference to roughly thirty-two chapter leaders with less than a month of runway. You grew the Future Leaders BRG from five people to more than a hundred and sixty. And you are doing this work during a period when the culture at UPS has been rocked — restructuring, layoffs, driver buyouts, AI transformation, a realigned sales segment. The people you lead are carrying a lot, and the BRG chapters are critical in helping your colleagues when they need it most.
You described yourself as an advocate rather than a defined leader. The work you are doing says otherwise. What you need now is a partner who can help your BRG leaders name what they are carrying, move it forward into action, and experience a taste of the culture you are trying to protect.
That is what Permission to Be Human is designed to do. The version I delivered to Greg’s security team during the pandemic — surveying each leader beforehand, building the workshop around their actual pain points, giving them tools they could use the next morning — is the blueprint. What follows is how we bring it to your chapters.
Let's make something powerful happen together.
MaryBeth Hyland
Founder & Chief Visionary, SparkVision
AS SEEN IN:
Service Options
Four paths were discussed on our call, designed so you can carry this proposal upward. Each option is modular. You can begin with the most accessible format and scale based on engagement.
Option A: Online Permission to Be Human Workshop (Recommended Starting Point)
A 60–90 minute virtual workshop, fully customized based on feedback from your BRG chapter leaders and chairs.
The live online event will deliver specific tools and techniques for UPSers to learn how to regulate their nervous system, set healthy boundaries and communicate from a place of possibility with full permission to be human.
Before the workshop, I work with you to gather information from your leaders — the same approach used with Greg’s security team. We identify the most painful and most pressing themes your chapters are carrying right now, then build the workshop around those specific pain points. Participants arrive feeling seen, not talked at.
This format reaches every Ohio Valley chapter simultaneously — Indianapolis, Louisville, Cincinnati, Lexington, and beyond — without the burden of travel or the budget impact of in-person logistics.
What’s included:
Pre-workshop survey of your BRG leaders, with synthesis
Fully customized 60–90 minute live workshop built on the survey results
Structured breakout rooms so attendees process the material, not just absorb it
eBook and audiobook download of Permission to Be Human for every attendee
Post-workshop debrief with you to capture what landed and what to build on
Option B: In-Person Workshop
The same customized workshop, delivered in person.
In-person delivery deepens the experience in ways that do not translate online — the hallway conversations between sessions, the one-on-one pull-asides, the chemistry of a room full of leaders reading each other in real time. The curriculum is the same; the impact is different. This format is well-suited to a specific city or a sub-regional gathering where travel is feasible.
Option C: Keynote and Workshop Combination
A two-hour live in-person event, experienced across multiple cities. This format adds a TED-style “Uncovering Your Authentic Self” keynote at the front of the session, setting the emotional and intellectual tone before the facilitated work amongst UPSers begins.
This interactive keynote walks you through the process of remembering who you were before the "shoulds" of life took over. Your team will be inspired to shed their fears and embrace their most authentic self by knowing and living their true values on purpose.
It suits moments of higher ceremony: a leadership conference, a mid-year gathering, or any event where you want the day to feel like a turning point.
We discussed the possibility of hosting viewing parties in Indianapolis, Louisville, and Cincinnati simultaneously. The keynote and workshop are delivered live from a single anchor location and broadcast to each city, where a local host facilitates breakout conversations on the ground. This format combines the reach of a virtual event with the energy of an in-person gathering. Ideal for a district-wide moment that unites Ohio Valley BRGs without requiring travel.
Add-Ons
Office Hours — $500 per hour. Coaching follow-up for your BRG chairs after the workshop. This can take the form of one-on-one sessions or open office hours in which any chair can bring a stuck question. Most groups book three to four hours spread across a two-month window to support implementation.
Book Club Program. Every workshop attendee receives the ebook and audiobook download. Some groups — including Greg’s team — purchase physical books as well and run a structured four-to-six-week book club afterward. Permission to Be Human was written with this kind of use in mind. Facilitator notes are available on request.
Individual Coaching for John Mark. You raised the speaker and leader path at the end of our call, and it was clear the question is meaningful to you. If you would like coaching support around your own development — separate from the BRG engagement — I would be glad to continue that conversation when the timing is right.
Your Investment
*Travel expenses are invoiced additionally at cost.
OPTION A
Online Workshop
$3,000
OPTION B
In-Person Workshop
$5,500
OPTION C
Keynote and Workshop Combination
$7,500
Add-Ons
Office Hours: $500 per hour
Physical books with Signing for attendees: $250 for 24 books
Terms
50% deposit to secure the date.
Remaining 50% invoiced following the event.
Every attendee receives a free download of the Permission to Be Human ebook and audiobook.
Next Step
John Mark,
What you are building at UPS matters. The BRGs are one of the few places where people across the organization still feel a sense of belonging, and the work of keeping them alive through a period of transformation is genuinely important. The value is not just in the workshop itself — it is in giving your leaders a shared experience and a shared language at a moment when they need both.
I would be honored to partner with you on this. Whatever format and timing work for your chapters, we can shape the engagement accordingly. Please share and reach out when you are ready to discuss next steps. I will follow up in a few weeks if I have not heard from you.
With Enthusiasm,
MaryBeth Hyland
Founder & Chief Visionary, SparkVision
Did you know that companies with strong cultures saw a fourfold increase in revenue growth?
That’s why MaryBeth has done the work to remove the overwhelm of the human experience and simplify it into tangible processes. You'll leave with inspiration and tools to operationalize your core values and strengthen the culture around you.
But don’t take our word for it …
"MaryBeth was the keynote at our HR conference. I was immediately able to apply what I learned to boost efforts to build a learning culture in our workplace. MaryBeth’s honesty and very human approach was reassuring."
Delores Elias
Director of Talent Development, Gordon Feinblatt, LLC
"MaryBeth’s keynote style was engaging and informative; she was vulnerable and honest. And I left with a renewed sense of purpose and actual techniques that I’ve used to bring me back to a place of peace. If you have the opportunity to hire her, I would absolutely encourage you to do so."
Nancy Delach
HR Director, CallRevu
"As an institution that relies heavily on our commitment to core values her talk was an effective way to share that message. In the past, we had mixed feedback from our attendees on speakers, and this year, we had high marks across every level of our organization. I would highly recommend MaryBeth to companies considering her to keynote."
Randy B. Jacobs
Director of Operations at University of Maryland School of Dentistry
About MaryBeth Hyland
MaryBeth Hyland is a bestselling author, coach and consultant on how to create a thriving life and business. She’s successfully led culture change efforts across nearly every industry.
As a certified mediator, mindfulness instructor, and values expert she engages audiences and teams all over the world with her authentic style of facilitation, keynote speaking, and empowerment.
She’s a published thought leader in The Wall Street Journal, Washington Post, and New York Times to name a few.
You can catch her interviews on how to reduce stress at work on ABC, CBS, and NBC.
Her recent awards include: “Circle of Excellence“, “Innovator of the Year“, “Top 100 Women“, “Civic Engagement Leader“, and “Leading Women“.
Her personal life’s mission is to remind people of the truth by giving full permission to be human.
When she’s not on stage, she can be found on horseback in the mountains of Idaho wrangling cattle on her quest to become a cowgirl!
